Government re-launch THINK! campaign
The Government’s THINK! road safety campaign has re-launched with the aim of improving road safety for all by reminding people to ‘Travel Like you Know Them’. The relaunch offers a snapshot into the lives of others, aiming to help people see beyond the mode of transport and improve understanding of how others see and use […]
Rural roads targeted in new safety campaign to prevent deaths and injuries among young drivers
Drivers are being urged by road safety experts to think about the dangers of driving too fast for road conditions in a new THINK! campaign that launches today (6 March 2023). The new THINK! campaign, “Is pushing it worth it?” is targeted at young male drivers, as statistics show male drivers aged 17 to 24 […]
Kent County Council endorses THINK! campaign encouraging road users to look out for each other
Kent County Council (KCC) is endorsing the THINK! campaign encouraging road users to look out for each other. Since the Highway Code changed in January 2022, a new hierarchy has been in place to make sure those who can do the greatest harm have the greatest responsibility to reduce the danger they may pose. Other […]
New THINK! campaign launched to improve road safety for those most at risk
People driving, walking and cycling are being encouraged to give space and be considerate to other road users in the Government’s latest THINK! road safety campaign. The ‘Travel Like You Know Them’ campaign will promote the recent changes to the Highway Code, aimed at improving road safety for people walking, cycling and horse riding. The […]