Valerann has been awarded the 2025 Toll Excellence Award by the International Bridge, Tunnel & Turnpike Association (IBTTA). The award recognizes Valerann’s pioneering work in collaboration with Transport Infrastructure Ireland (TII) and Roughan & O’Donovan (ROD) to enhance traffic management through improvements in incident detection and response across Ireland’s motorway network using its AI-powered data fusion platform, Lanternn by Valerann™ (LbV).
Presented annually, the IBTTA Toll Excellence Awards celebrate outstanding achievement and innovation in the tolling industry. Valerann received the honor in the Private Sector Innovation category, joining a select group of global innovators whose work is shaping the future of road traffic management.
Valerann’s award-winning project involved deploying LbV on the M1 and M6 motorways in Ireland, enabling real-time incident detection and improved operational efficiency. By fusing data from multiple sources – including roadside sensors, floating car data, weather feeds, and third-party platforms – LbV provided Traffic Management Centre (TMC) operators with a clearer, more actionable picture of road traffic situation. This resulted in significantly faster incident detection: up to 25 minutes earlier on the M1 and 35 minutes earlier on the M6, compared to traditional TMC systems. The system also identified one additional actionable event per day, with the potential to scale to 20 daily events if deployed nationwide. Crucially, earlier detection and validation of incidents helps prevent secondary crashes, which are often more severe and entirely avoidable.
“Our collaboration with TII and ROD has shown the real-world impact of using data to improve traffic monitoring and incident management,” says Gabriel Jacobson, CEO of Valerann.
“By fusing data from various sources, we reduce data noise, enabling operators to focus their attention on what matters most. The use of data helps detect and validate incidents much earlier and empowers operators to adopt proactive road traffic management. This partnership demonstrates how data-driven innovation directly translates into safer roads and more effective operations. We are honored that IBTTA has recognized our work. Their commitment to driving innovation and celebrating excellence is vital to the continued evolution of intelligent transportation systems.”
Valerann will be formally recognized at the IBTTA Annual Meeting & Exhibition in Denver, Colorado, this October.
(Pic: Valerann)
