Geolocation technology company TomTom has announced that its maps and real-time traffic data have been chosen by Hyundai Motor Group to support its entire vehicle lineup in Europe.

All Hyundai and Kia customers in Europe will now get to use TomTom’s maps supporting their vehicles’ in-dash navigation and level-two automated driving features. Genesis, HMG’s premium brand, launched its model lineup in Europe during the summer of last year, equipped with TomTom’s maps and real-time traffic technology.

TomTom’s maps help enable advanced driver assistance systems to better anticipate the road ahead with road information, including gradient, lanes, curvature, and speed limits, improving safety, comfort, and eco-performance. HMG’s Highway Driving Assist (HDA) relies on this data to independently change speed if the posted limit changes, and automatically slow down and navigate freeway transition ramps and curves in a safer way.

“We are thrilled that all Hyundai and Kia drivers in Europe will benefit from the comfort and safety provided by TomTom’s best-in-class geolocation technology,” said Haeyoung Kwon, Vice President and Head of Infotainment Development Group, HMG. “TomTom is a partner we trust to deliver highly accurate map data that enhances our Highway Driving Assist technology, and real-time traffic information that helps us optimize navigation guidance and ETAs.”

“It’s a pleasure to expand our relationship with Hyundai Motor Group so that each and every one of their cars in Europe will be equipped with TomTom’s technology”, said Antoine Saucier, Managing Director, TomTom Automotive. “Hyundai Motor Group is one of the most innovative and forward-thinking players in the automotive industry, and we look forward to collaborating over the coming decade, creating pioneering solutions that provide freedom of movement in a safe, enjoyable, and clean way.”

(Picture – TomTom)