City of Edinburgh Council launches new ‘Meet me halfway’ active travel campaign

People in Edinburgh are being encouraged to make a part of every journey they make by active travel to repeat some of the benefits of daily exercise during the pandemic.

This forms part of a new campaign, Meet me Halfway, which aims to encourage people in every part of Edinburgh to keep choosing those methods of getting around this summer.

It is a campaign designed to also highlights the great walking and cycling routes in Edinburgh, including Quiet Routes for less confident cyclists and the National Cycle Network. There is also lots of information provided on the Council website to help plan a new or unfamiliar route.

Transport Convener, Lesley Macinnes said: “Lots of people have really enjoyed the health benefits of choosing to walk, wheel or cycle more during this last difficult period, whether it has been for exercise, changing how we get to work or for living our lives more locally.

“Restrictions have now been lifted on public transport, and it is expected that buses and trams will become busier in the coming days and weeks. Active travel can not only help with getting around the city, but can also be an antidote to the stress of everyday life.”

The council has also produced maps to show the various ways of getting around Edinburgh to any one of the major festivals in its Meet Me Halfway campaign.


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