Ford looks at axing self parking feature

Carmaker Ford is considering getting rid of the automated parallel parking feature ias part of its cost-cutting measures in 2024, because few customers use it.

Fox Business in the United States quotes Ford COO Kumar Galhotra as saying during a call with analysts that it plans to make some material and design changes aimed at improving efficiency and saving money.

The report says Galhotra said connected vehicle data has helped the company determine whether customers are using certain features, and from assessing that data, it makes sense to scrap the auto-park feature.

“Very, very few people are using it, so we can remove that feature,” Fox quotes Galhotra as saying, adding the move would save around $60 per vehicle, amounting to roughly $10 million (£7.9 million) per year.

(Picture – Ford)

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