Rolls Royce has launched a new version of its 2023 Phantom Series II model, with its marketing stressing new connectivity features, suggesting that even for the most high-end of vehicles, new technology has to be a central feature to promote.

The new vehicle it says is at “at the apex of the luxury world” includes the debut of ‘Rolls-Royce Connected’.

This enables the owner to send an address directly to the motor car from Whispers, the Rolls-Royce private-members’ Application, providing seamless navigation to an event, restaurant, dealership or even the Home of Rolls-Royce itself.

‘Rolls-Royce Connected’ also displays the motor car’s location, security status and current ‘health’ condition on Whispers,” the blurb on the Rolls Royce website says. “At the touch of a button, the owner can contact a preferred dealership for any servicing requirements or information about the car.”

(Picture – Rolls Royce)