Cheltenham based Traffic Group Signals has added to its head office operations team with the appointments of Craige Goodson as Commercial Manager for the South West and Bradley Warren as Content Marketing Executive.
In his role of Commercial Manager, Mr Goodson (pictured right) will be responsible for driving forward the new and innovative traffic management technology which the business is developing and successfully taking it to market. A pivotal part of his job at Traffic Group Signals will be client engagement and streamlining the customer experience to make it the very best it can be.
He joins with experience in growing product portfolios within the power industry across the UK, as well as engaging with FTSE blue chip companies.
Commenting on his appointment, Mr Goodson says says, “A key strength throughout my career has been forging strong and lasting customer relationships which are built on knowledge, trust and understanding of their fundamental needs.
“In my new role with Traffic Group Signals I’m looking forward to identifying ways to make the customer journey more bespoke, recognising new growth opportunities and having responsibility for taking new and pioneering products to market.”
University of Gloucestershire graduate Bradley Warren (pictured left), who recently beat off more than 760 teams from across the world to come second in an international entrepreneur’s competition, has joined the marketing team. In his role as Content Marketing Executive, he is responsible for developing engaging sales, marketing and training content for distribution across a variety of touchpoints.
Traffic Group Signals says an important part of his job also involves developing close relationships with key stakeholders and building conversations around the brand to position the company as a forward-thinking innovator within the industry.
On his new role, he comments: “I’m thrilled to have landed this role within the marketing department for Traffic Group Signals and am very excited to grow and develop within such a talented team of individuals.
“Part of my responsibilities will also include working closely with Craige to coordinate site visits and customer experience days as well as producing video and digital content to showcase our outstanding portfolio of new and existing products.”
Formed in 2019, Traffic Group Signals is one of the UK’s leading manufacturers of advanced portable and temporary traffic signal products.
(Picture – Traffic Group Signals)